Misc News

Test after test has proven that a promotional piece with a headline any headline will outperform a promotional piece without a headline. And if you can draft a headline centered on the major benefit you bring to your customers, the difference in response can be astounding.

Did this get your attention? Of all the components of your copy that you can change to improve your results, the headline carries the most weight. The headline is the most crucial component of your copy. It bears the responsibility of pulling people into your ad, sales letter. If you can’t attract peoples’ attention and convince them to read further, you won’t make many sales.

A great headline should have all the target seeking power of an smart bomb that locks in on its target and explodes on impact. The reality of our fast paced world is that you have just two seconds to get their attention. It you don’t you’ll lose the reader in a heartbeat.

I missed the message tonight because I cant hear on the phones and also the computer and I was so disappointed that I missed the important message.
Wish there is some print out of the conference tonight!
I am deaf and trying to make this business work !!
God bless you all

Paul T. La Moy

Here’s a secret that all successful copywriters know: You can go from losing money to making a ton of cash just by changing a few words. What words are those? The first words in any letter, ad or web page…THE HEADLINE!

These days, prospects and customers are bombarded with hundreds of advertising messages every day. Television, radio magazines, newspapers, direct mail, phone calls, web sites newsletters, emails, grocery carts, and bus benches provide people with more daily advertising impressions than they can possibly absorb. After half a lifetime or so at this lever, many people simply ignore or tune out advertising as a defense mechanism. So how do you get their attention? By using effective, attention getting headlines.

Your headlines will account for 80% of your success or failure. Five times as many people read the headline as read the ad or letter. Changes in headlines have produced documented increases of 100%, 200% or even more in response rates. great headlines are the key to breaking through the clutter of hundreds of thousands of advertising messages that we all see and hear during the course of a single year.

I found a free website to help with your leads and here's the information. **** is a unique search engine, which allows realtors, mortgage brokers, insurance brokers, appraisers, and other professionals to search for real estate buyers and their acquisition criteria. www.**** Hope this helps!

Have the greatest day as ever !!

Paul

I have a buyer in the Long Beach, Brooklyn & Queens area who is looking to buy multiple properties that are "nice 1-3 family homes". He advised me that if a great deal goes his way he will buy. Please reply or email me @ alvaradoinvestmentco@****. Thank You

As we gather with family and friends this weekend, I would like to say, Thank You to all of the servicemen and women. Without your service we may not be so fortunate to have the freedoms that we have today. May God bless you and keep you out of harms way. I salute you.

charlie-d