OfflineThe single most effective promise to use in your headline is: The solution to the one problem that keeps them awake at night. Nothing more or less. Your customer only cares about how you product can solve a crucial, nagging problem they have. Or how you can help them achieve an important goal. So why waste time with anything else. It’s simple and it works almost every time. Who doesn’t want to have their most pressing needs and wants satisfied?
Headlines can be classified into two very separate and distinct categories:
• Those that work
• Those that don’t
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Thanks for the tip on headlines and trying different ideas for different areas. We appreciate the insight and the information. Believe and Achieve!
- Joe
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Thanks for the good tip on headlines. Gives me a new way to look at creating an ad.
Lea
SPR Property Solutions, LLC
You are so correct. Many time we focus on our own gratification and not that of the customer, but when the customer is satisfied they bring more customers. In the business of real estate investing, we have to look at both ourselves and the customers. Remember the customers will be the ones who will create our success. Very pertinent information.
Sandra
"You can never get to the top, if you are not willing to climb. Do not look at the difficulty of the climb, only anticipate the view from the top."
"Can't even walk without you holding my hand." (Song)
"Is anything too hard for the Lord ..." Genesis 19:14
"In all things, wait on the Lord."
"Think not of your own deliverance, but trust in God who will give in abundance."
"When you are down to nothing, God is up to something." Unknown
"Our lives begin to end, the day we become silent about those things that really matters." Dr. Martin Luther King Jr.
Sherry - you are right! Every customer has a need, every buyer has a need. When we focus on the needs of our customers/buyers/sellers and help them, it will come back to help us. Focus your headlines on a need or a problem. People will respond and then you have a win/win situation.
Make it happen!
Karen
KEEP MOVING FORWARD
"If it is important to you, you will find a way. If not, you'll find an excuse."
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If you would like the chance to work with me or one of my fellow real estate investor coaches and our advanced training programs, give us a call anytime to see if Dean's Real Estate Success Academy and our customized curriculum is a fit for you. Call us at 1-877-219-1474 ext. 125