What does the public think?

You are going to get calls from all sorts of people. Some are prospects, some are looking for information, some have something to see, some are looking for leads, and some are asking for advice. It is your professional obligation and in your best interest, to always treats the public fairly, courteously, and honestly. Your professional image is important and people talk. People's opinions have a way of congregating together to form facts. What the public says about you and the image that emerges is important. It are are advertising you will get calls from many sources. Some are not qualified and some are, but you will not know this until you talk with them. Even unqualified callers can be a good source on information and leads. It is important to give all callers prompt, courteous and accurate information. Wise real estate investors treat everyone as potential clients or as a future source for clients, because they may be one. You just never know where business can come from.
In addition to the obligation to be civil, it is also good business to be involved with community activities. It will add to your reputation and your visibility, which will enhance your chance of success. Business organization such as local chamber of commerce real estate clubs and volunteer organizations or charity are good places to contribute your time and effort.