Here are 100 Ways to Generate Seller Leads
Accountants and CPA Firms: They have clients with financial problems where an investor can be of help.
Advertising: Never stop. Use simple ads with a USP, Unique Selling Proposition: Quick Closing, All Cash etc., Buy Houses Ads, Newspapers, Flyers.
Attorneys: Attorneys know when people need money, often to pay their fees! Not just probate but divorce, family law and real estate attorneys.
Auctions: Do your homework in advance. Auctions move very fast and a single mistake can be costly. Visit your local auction a few times to just observe. Know values and repair costs before bidding.
Foreclosure: Very risky, not for the newbie
Sheriff Sale: Same as Foreclosure
IRS Sales
Apparel with Logos: Hats, T-Shirts, Golf Shirts, Hand Bags
Appraisers
Bandit Signs: Check your local sign ordinances. Some places have no issue with them others do.
We Buy Houses
Stop Foreclosure
Bird Dogs:These people can be very valuable to your business. It is important to know your local laws about compensating unlicensed people.
“Blue Tarp” Houses: often blue tarps on roofs
Boarded up windows: or visible disrepair
Business Cards different types: one for seller, one for buyers, one for professionals (banker, attorney, CPA)
Builders Models: Frequently builders will sell a model home at a discount.
Building Inspectors
Car & Truck Loans: Some folks would rather keep the wheels than a roof over their head. Buy here, pay here dealers can be a good lead source.
Car Repos: If the car is going the house isn’t far behind.
Carpet Cleaners: Many of their customers are preparing a house for sale.
Charitable Groups: Frequently receive gifts of real estate, but they’d rather have the cash.
City & County Inspectors: Code violations and red tags. If you develop a reputation of buying distressed properties and improving them, you become an asset to the community.
Classified Ads:
For Sale: Look for Key Words – transferred, motivated, divorce, owner financing
Want to Buy
For Rent by Owner: Look for burned-out landlords
Condemned Houses: Many counties will provide you a free list.
Consumer Loan Companies: When their loans go bad they are frequently willing to deal rather than foreclose.
Courts: Eviction Filings, Probate Court, Divorce Cases, Tax Liens, Code Violations
Credit Repair Agencies & Counselors: Many times the only way someone can get their spending under control is to sell a house they can no longer afford.
Direct Mail: Pre-Foreclosure Letters, Probate Letters, Out of Town Owners, Post Cards, Bankruptcies, Divorce, Delinquent Taxes, Military Owners
Door Hangers: You can also use pre-printed post-it notes to leave messages at target properties. Be sure to advertise on both sides, you can even sell the back side and recover your advertising cost!
Door Knocking: Distribute flyers and go door-to-door asking residents if they know of anyone planning to move because you’d like to buy a house in their neighborhood!
Drive or walk Neighborhoods: Get to know them well and take notice of changes.
Estate Sales – often the real estate will also be available and perhaps with owner financing
Eviction Court: great place to find landlords
Expired Listings: Connect with an investor friendly Realtor
Family Members: talk about what you do and ask for referrals
Farming Local Areas: Become the local neighborhood expert.
Flyers: Cut your cost in half, print two to a page and distribute: Shopping Centers, Wal-Mart, Home Depot, Malls. Put on car windshields or pay someone to do it for you.
Friends: “Do you know anyone who wants to sell?” Most people know 2 people who will be buying or selling a home this year.
FSBO Signs: for sale by owner
Funeral Homes: Can be a good lead source before information on a decedent becomes public.
Garage Sales: Are they moving?
Hair Salons: Lots of talking going on during hair cuts!
Home Builders: Need to sell their buyers houses so they can close on the new place.
HUD Foreclosures:
Internet: Rent Clicks, EBay, Craig’s List, Wholesale Sites, Lead Services, USLeaseOption.com
Insurance Brokers: Policy changes from owner occupant to landlord or vacant house coverage.
Investor Packages: Investor who’s ready to retire and cash out their portfolio. May be able to negotiate seller financing as well as a discount.
Judgments: Check the public record or hire someone to do it for you.
Large Employers: Let them know you buy properties because if they need to transfer an employee, they don’t get stuck carrying the house. This can be good for renting executive properties for short-term transferees, too.
Lenders: Banks / REO’s: – Mortgage Brokers, Private Lenders, Hard Money Lenders
Liened Properties: Mechanics Liens, HOA Liens, Tax Liens
Lis Pendens: Notice of a law suits, usually a foreclosure.
Lists: You can buy lists for anything you want to market to; pre-foreclosure, free and clear, neighborhoods, etc.
Magnetic Car Signs and Wraps: Check with your auto policy carrier as to whether or not this will affect your coverage. A rider may be required.
Market Bulletin Boards: Grocery stores, coffee shops, restaurants
Military Transfers: Military bases provide an excellent transient market for those needing to sell and buy off base housing
Mobile Homes: Get to know park managers. Banks don’t like mobile homes but they can become little cash cows. A special license is required if you’re going to get into the mobile home business.
Moving Companies
Neighborhood Newsletters
Networking: Other Investors, Call We Buy Houses ads & signs, Churches, Public Speaking, Investment Associations, Work, Clubs
Newspaper Carriers: Who see the vacant houses everyday?
Nursing & Retirement Homes: Frequently residents need to sell a house.
Pens: Buy cheap ones and leave them everywhere you go.
Pet Odors: If your home has housed a number of pets we may be the buyer for you.
Pizza Boxes: many sell advertising or sponsorship spots
Postman
Public Speaking: Rotary, Lyons and Kiwanis Clubs, Realtor meetings and other associations
Quit Claim Deeds: Are a sign that something has changed with the property.
Radio Ads or Show
Real Estate Agents
Referrals
Relocations: Great for Subject-to or buying on lease option
Rent Credit: Trade rent credit for a down payment
Rental Agents & Property Managers: Let them know you want to buy and also find a local manager. You buy, they manage…win/win!!
Retirees: A growing population with free and clear homes. Excellent prospects for seller financing.
Section 8 Landlords: Each county maintains a list
Short Sales
Social Media: A new way to get your message out: Facebook, Twitter, YouTube
Structural Damage: Once you know what you’re doing, you can buy at a rock bottom pricing.
Tax Deed Sale Properties: These do not come with title insurance so do your home work.
Tax Lien Certificate Properties
Termite & Pest Control Companies: Write a check and the termites die. Write another check and replace the damaged wood. May find great deals.
Title Companies: Not all transactions close like they are supposed to. Let the title companies know you can help in a pinch, for the right price.
Trading Up: Trade your newly renovated property at retail for a property down the block that you can buy wholesale. Try a sign that says “Will Take Your House In Trade”
TV and Radio: Cable companies may have community service spots for free.
Vacant Properties – look for tall grass and neglected houses
Web Sites
Wholesaler Lists: A good wholesaler can find you multiple properties.
Withdrawn MLS Listings: Easy to get from a friendly real estate agent.
If you would like the chance to work with me or one of my fellow real estate investor coaches and our advanced training programs, give us a call anytime to see if Dean's Real Estate Success Academy and our customized curriculum is a fit for you. Call us at 1-877-219-1474 ext. 125
There is more on here than I would even ever considered...will bookmark this!
Barbara
That is so well put and sums it all up. But have a question.
I talk to FSBO but I also have been working with an agent on foreclosures. Why do you think new people should stay away from foreclosures and sheriff sales. I can understand sheriff sales, as you need money that day and soon after. But if a foreclosure is listed with agents, and they can be assigned, at least I have been able to, why is that not what you recommend?
I just looked at 4 and 2 are in need of repair, and assignments are possible with all of them.
Sandi
Thanks Dawn,
This listing is very good. You give us a number of ways to build our business. I will surely use a number of these 100 options.
Thanks again and much success to you.
Ty
Yesterday is history, Tomorrow is a mystery, and Today is a gift...
Ethel Griffin
...So don't throw away a gift, do it today as tomorrow is not promised.
thank you Dawn for creating this list-will bookmark it too!
Wishing everyone success,
Valerie
Valerie
“And will you succeed? Yes indeed, yes indeed! Ninety-eight and three-quarters percent guaranteed!” ― Dr. Seuss
"I believe in angels, the kind that heaven sends; I am surrounded by angels, but I call them friends" - Unknown
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Hi there - are folks still successfully using ghost ads to find buyers? I know the tactic is to run the ad, "Handyman Special, motivated seller..." for example and then just tell them "oh, sorry, that's no longer available...". This is dishonest to me. I'm wondering what other types of ghost ads people are running to find buyers that dont have this dishonest feel to them. Also, I'm finding Buyers are saying "you never had the property to being with, did you?" Integrity is a core value of mine. Going against it therefore doesnt bode well. Thanks for your ideas and input.
Dave Visco
First, thank you very much for this list! Many of these I have already either thought of or saw mentioned in other posts or websites but there were quite a few that I don't think I EVER would have put together... maybe with more experience.
Second, I do kind of agree with Dave about the ghost ads. I think that many investors are very aware of what strategies wholesalers are using and the explanation that they "just sold" the house listed in today's paper doesn't fly and may make you seem dishonest or at least an unreliable source. BUT, I do see the other side of the picture where if you are listing on Craigs list, you can't just advertise yourself as a wholesaler or birddog without having a real estate agent or other "professional" in real estate flagging your post and having it removed for selling properties without a liscense!
So, I guess if you have a problem with listing a house that you really don't actually have under contract you could possibly find another way or wording it or not list on Craigs list or wherever at all! I haven't really made up my mind about all that yet but have had listings removed and it is very annoying because I'm just getting started and Craigs list IS a very good source for bringing in investors and sellers.
"Remembering that I'll be dead soon is the most important thing I've ever encountered to help me make the big choices in life, because almost everything--all external expectations, all pride, all fear of embarrassment or failure--these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart."
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